$2M Seed Round Open

    Partner Collaboration

    Where enterprise strength meets local execution.

    Generex connects manufacturers, suppliers, and service partners directly into live SMB conversations — at the exact moment decisions are made.

    FreeVCC Dashboard for partners
    Real-timeIn-context content delivery
    ZeroSMB override, ever

    The Problem

    The value chain is fragmented. Generex closes the gap.

    Enterprise brands produce world-class content. SMBs build local trust. The connection is invisible — and customers make decisions in that gap.

    Before
    • ×

      Content sits on corporate sites

    • ×

      SMBs expected to find and use it

    • ×

      Feedback is delayed or anecdotal

    • ×

      Attribution is unclear or missing

    After
    • Content flows into live SMB conversations

    • AI surfaces the right asset, in context

    • Structured feedback loops, continuously

    • Outcomes tied to engagement, attributed

    Built for two audiences

    One platform. Two sides of the value chain.

    Enterprise-grade assets inside every conversation.

    Manufacturer guides, warranties, financing options, and product specs appear automatically during live customer conversations. You stay the trusted local expert — your partners strengthen the pitch.

    Manufacturer product assets delivered in real time
    Financing options surface when customers ask about cost
    Partner content appears contextually — never interrupts
    You stay in full control of what appears and when
    ExperienceWindow — Live
    What warranty does this roofing system come with?
    The GAF Timberline HDZ carries a 30-year limited warranty with 10-year extended labor coverage — included automatically with certified installers.
    Architectural shingles
    Roofing materials
    GAF Timberline HDZ — Product catalog & spec sheets
    Want me to send the full warranty documentation to your email?
    GAF Partner content surfaced automatically

    Process

    From content library to live conversation

    Five steps connect partner assets to real customer conversations — with structured intelligence flowing back.

    SMB installs Generex

    The ExperienceWindow activates on website and phone. Setup takes under 30 minutes.

    Partner content is onboarded

    AI surfaces the right asset

    Outcomes tracked via xPRO

    Partners receive structured intelligence

    Trust architecture

    Built on trust. Every design decision shows it.

    Four principles that define how we connect SMBs and partners — without ever compromising either side.

    Partners receive intelligence. They never execute work on behalf of SMBs or override decisions.

    Trust pillars

    Collaboration, not control
    Permissioned visibility
    SMB independence, always
    Zero cost for enterprise partners

    Collaboration, not control. Visibility, not override.

    Every design decision reinforces SMB independence and partner value.

    The Network

    Signals → Intelligence → Outcomes.

    Generex is the intelligence layer connecting customers, businesses, and value chain partners in real time.

    Value Chain Partners

    Content + Knowledge

    Generex

    Customers

    SMBs

    The intelligence loop

    Customer intentConversation intelligenceBusiness workflowOutcomeLearning signal

    More SMBs → better signals for everyone

    More VCC content → better answers for customers

    Every interaction improves future interactions

    Your content becomes intelligence. Intelligence becomes outcomes. Outcomes become a competitive advantage for every business in the network.

    Long-term advantage

    The more partners collaborate, the stronger every SMB in the network becomes.

    Clear outcomes for each side of the value chain — and for the network they create together.

    For SMBs

    Enterprise assets in every conversation.

    • Manufacturer content delivered in real time
    • Higher close rates on complex sales
    • Stronger competitive positioning

    For Partners

    Visibility into live decision moments.

    • Real-time visibility into decision formation
    • Content performance intelligence at scale
    • Scalable distribution across SMB networks

    For the Network

    A defensible two-sided advantage.

    • Shared outcome loop between both sides
    • Increasing alignment over time
    • Network effects that compound
    SMBs

    Strengthen your sales conversations.

    Access manufacturer assets and enterprise content inside live customer conversations — with full control over your business.

    Enterprise Partners

    See how your content performs across real conversations.

    Track performance, understand demand signals, and build a scalable distribution channel across your SMB network at no cost.